Beans and Beyond — Berlin

Dari Robotika ke Roasting: Kenapa Saya Tinggalkan Dunia Teknologi untuk Kopi Indonesia

From Robotics to Roasting: Why I Left Tech for Indonesian Coffee

Ten years ago, I was hosting back-to-back online meetings, building tech products that impressed corporate boards but never touched real lives. Today, I'm sitting cross-legged on woven mats with farmers in Indonesia, creating something that brings joy to people's mornings worldwide. This isn't just another tech-to-passion career pivot story—it's about discovering that the most advanced coffee culture in the world isn't in Melbourne's laneways or Berlin's third-wave cafés, but right here in Indonesia, where farmers and roasters collaborate at the same table, revolutionizing what specialty coffee can be.

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